You've been recording, dropping tracks, and grinding — but the money isn't following. NaijaBeats Creator Studio gives independent Nigerian artists a real way to earn in Naira, distribute globally, and access funding to shoot videos and grow — no label needed, free to start.
We hear you
Every independent Nigerian musician hits the same walls. Here is exactly how NaijaBeats breaks each one.
What is Creator Studio?
Creator Studio is the artist portal at portal.naijabeats.online — a full music management platform built specifically for Nigerian independent artists. Upload, distribute, track your analytics, manage earnings, grow your fanbase, and apply for your advance, all in one place.
Everything you need. Nothing you don't.
Distribution, earnings, analytics, fan management, video funding — everything a label gave artists, now directly in your hands.
How it works
No money for your video? No label to fund you?
No bank loan. No label deal. No giving up ownership. The NaijaBeats Artist Advance Programme puts real money in your hands — funded entirely by your music's future earnings, with zero interest charged, ever.
Here's how it works: once your music builds a strong following on the platform, you become eligible for a cash advance ranging from ₦500,000 to ₦50,000,000. After you receive the advance, a percentage of your monthly earnings (between 25% and 45%) is automatically set aside each month to repay it. There is zero interest. If the advance isn't fully repaid within the maximum repayment period, the remaining balance is written off — meaning you never owe more than what your music earns.
| Tier | Level | Advance Amount | Min. Followers | Min. Plays | Min. Likes | Active Months | Max Repayment |
|---|---|---|---|---|---|---|---|
| Tier 1 | Starter | ₦500,000 | 50,000 | 250,000 | 150,000 | 3 months | 18 months |
| Tier 2 | Rising | ₦1,000,000 | 200,000 | 1,000,000 | 800,000 | 6 months | 24 months |
| Tier 3 | Established | ₦5,000,000 | 600,000 | 8,000,000 | 4,000,000 | 12 months | 36 months |
| Tier 4 | Major | ₦10,000,000 | 1,500,000 | 20,000,000 | 10,000,000 | 18 months | 48 months |
| Tier 5 | Icon | ₦50,000,000 | 5,000,000 | 80,000,000 | 40,000,000 | 36 months | 60 months |
You must have an active Creator Studio account to apply.
How you earn
Distribution
Upload your track once in Creator Studio and we distribute it to NaijaBeats and major international streaming platforms — depending on your subscription plan.
Available distribution platforms depend on your Creator Studio subscription plan. Track every pipeline stage in real time from your dashboard.
Real questions from real artists
Stop grinding for free
Independent Nigerian artists are earning in Naira, funding their music videos, and growing real fanbases on NaijaBeats — without labels, without loans, and without giving up ownership of their music. Your turn.